Built With Purpose
Meet Jordan
Jordan launched Odell & Co. to solve a familiar problem: smart strategies often stall when buyers don’t have the tools, access, or support to bring them to life.
With over a decade of experience across platforms like Google DV360 and The Trade Desk, he built a model that starts with strategy — then connects it to curated platform, data, and media partners selected to meet each campaign’s goals.
Odell & Co. helps advertisers plan and activate more effectively, supports agencies with flexible execution, and gives partners a way to connect with buyers through trusted, strategy-led relationships. It’s about creating clarity, driving performance, and delivering value across the board.
Media That Delivers
The Story
The Strategy
The Strategy
I named the company after my rescue dog, Odell—as a reminder that trust, loyalty, and independence matter. I built this business to give media buyers a home base—a place where strategy comes first.
The Strategy
The Strategy
The Strategy
We are a media consultancy that helps advertisers plan, activate, and measure campaigns through curated access to platforms, data, and media—aligned to their specific goals, timelines, and constraints.
The Channels
The Strategy
The Channels
From CTV and display to audio and retail media, we build strategies that perform—supporting brands and agencies with planning, partner selection, buying, and measurement. We offer flexible models, curated access, and strategic support designed to fit the way your team works.
Track Record
