We build media strategies that are tightly aligned to your business goals—across CTV, display, video, and audio. Every channel, every dollar, planned with intent.
Access to premium inventory and data partnerships, tailored to your audience and objectives. No one-size-fits-all. Just high-quality deals that deliver.
We run campaigns through The Trade Desk, DV360, Amazon, and others—giving you platform access with hands-on management, full transparency, and no added friction.
Campaigns are actively managed by experienced traders who understand bid strategy, pacing, supply quality, and optimization—so performance isn’t left to chance.
We integrate with trusted third-party partners to measure brand lift, sales impact, and foot traffic—even for budgets below traditional thresholds.
You get direct access to senior-level support that’s proactive, fast, and clear—so nothing gets lost in translation and everything stays on track.
Bring your own CRM, pixel, app, or purchase data—and activate it across DSPs like The Trade Desk, DV360, and Amazon to match users across CTV, audio, display, and video.
Access premium PMPs with exclusive data, and target in-market shoppers, $150K+ households, frequent travelers, and business decision-makers—no custom segment delays, just direct scale and precision.
Activate pre-vetted third-party segments from partners like Oracle, Experian, Epsilon, and Lotame—plus shopper and outcome data from Catalina, NCS, Affinity, and Attain. Every segment is privacy-compliant and built to align with business KPIs.
Run keyword-level contextual targeting across display, video, and native. Tap into high-performing verticals like finance, health, tech, travel, and retail. Brand-safe, cookieless-ready, and built for upper-funnel performance.
Flexible, high-impact strategies to capture market share—whether that’s intercepting competitor loyalists, targeting recent purchasers, or showing up where rival brands are absent. We build bespoke PMP and DSP plans designed to shift consideration and drive real business wins.
Connects campaigns to brand and sales lift studies that measure real impact. Whether you're validating upper-funnel messaging or tying media to in-store and online sales, we build plans designed for measurable outcomes, not just impressions.
Odell & Co.
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